There's a striking similarity in what works: It's telling stories. We help companies tell their unique stories with all of the tools available to us online --everything from creating compelling video content to reaching the right audience with pay-per-click advertising.
Yet we know every company and brand is unique. So we always start with a growth hacking session to figure out how to hack your travel brand online to get more customers, at the rates you want, and get repeat business.
The Social Media Wisdom Process
We only work with a handful of clients so that we can deliver maximum results.
Telling your story with the right content
First, we listen to you and your staff to understand the unique characteristics of your brand. We'll help you to build a content strategy, which might include video, images, and copy. We also take a look at your website to make sure the story we're telling aligns with the brands digital home.
We've got to choose the right online platforms to share your story and achieve the goals we want. Usually, it's a combination of Facebook, Instagram. The goal is to always target the right people and stay in front of them with remarketing.
Building on the strategy and delivering results
You know the adage, "fail fast?" Well, we're not trying to fail, rather learn fast and build on the strategy. Every week we look at the progress we've made, run experiments, and make tweaks. You'll be getting more customers, at better rates, and repeat business.
Since we only work with a handful of clients at one time, our goal is to communicate with our clients regularly to constantly improve outcomes.
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